The NASCAR Truck Series has a new entitlement partner – FedEx Freight.
On Thursday, NASCAR announced a landmark long-term partnership with FedEx Freight, which will make the newly-independent freight transportation leader the entitlement partner of NASCAR’s Truck Series, beginning January 1, 2027.
“FedEx Freight choosing NASCAR for a brand investment of this magnitude says a lot about where our sport is today and the value our platform can deliver to businesses looking to grow,” said Craig Stimmel, SVP and Chief Commercial Officer, NASCAR. “And there may not be a more natural pairing than FedEx Freight and the NASCAR Truck Series. This is a series built on trucks, toughness, and people who compete incredibly hard to deliver every single week. That same grit, reliability, and get-it-done mentality is embedded in FedEx Freight. As they continue to establish their identity as an independent company, we have an incredible opportunity to put that brand in front of millions of fans while creating real business value throughout the NASCAR industry.”
FedEx Freight is the fourth entitlement partner in the 31-year history of the Truck Series, following CRAFTSMAN, Camping World, Gander Outdoors. The series, moving forward, will be known as the NASCAR FedEx Freight Truck Series.
“Some partnerships just make sense. As FedEx Freight moves forward in its next chapter as an independent company, we are focused on opportunities that strengthen our brand and support our long-term growth strategy and we are confident the NASCAR FedEx Freight Truck Series will deliver,” said John Smith, president and CEO, FedEx Freight.
“NASCAR and its loyal fanbase represent the same commitment to safety, hard work, reliability, and teamwork that has defined our company for decades,” Smith said. “NASCAR provides a powerful platform to connect with customers, engage our dedicated team members, and introduce the FedEx Freight brand to millions of passionate fans nationwide. This is a series built on trucks and being number one. It is a relationship that reflects our confidence in the future and our commitment to building a strong company positioned for continued success.”
The first race under the new NASCAR FedEx Freight Truck Series banner will come at Daytona International Speedway in February.
